Shoppers using ecommerce search drive nearly half of online sales
According to Constructor’s new report Beyond Relevance: The Data-Backed Case for Attractiveness as the New Standard for Ecommerce Search Performance, shoppers using ecommerce search drive nearly half of online sales and search quality plays a critical role, as highly attractive results that factor in shopper context, preferences, and history have nearly double the click-through rate of less appealing ones.

















